Life Insurance Solutions

At Axis Direct Insurance, we understand that life is unpredictable, but your family’s financial security doesn’t have to be. Our life insurance products are designed specifically for Kenyans, offering affordable protection that grows with your needs. Whether you’re planning for your children’s education, building long-term wealth, or ensuring your family’s immediate protection, we have the right solution for you.



Education Plans

Secure Your Child’s Academic Future in Kenya

Our education insurance plans provide guaranteed funding for your child’s educational journey, from primary school through university. Whether planning for local institutions or international schools, our education plans ensure your child’s dreams aren’t derailed by financial constraints.

Key Benefits:

  • Guaranteed maturity benefits for school fees
  • Flexible premium payment options
  • Protection against inflation in education costs
  • Coverage for tuition, accommodation, and other educational expenses

Ideal For: Parents, guardians, families with school-age children, professionals planning ahead



Endowment Life Insurance

Build Wealth While Protecting Your Family

Endowment insurance combines life protection with systematic savings, offering guaranteed returns at maturity. Perfect for Kenyans looking to build long-term wealth while ensuring family protection.

Key Benefits:

  • Life insurance protection throughout the policy term
  • Guaranteed lump sum payment at maturity
  • Bonus additions based on fund performance
  • Tax advantages on premiums and benefits

Ideal For: Working professionals, business owners, individuals planning for retirement, private schools, retail businesses



Term & Whole Life Insurance

Comprehensive Life Protection for Every Kenyan Family

Choose between term life insurance for temporary needs or whole life for permanent protection. Our policies provide substantial coverage at affordable premiums, ensuring your family’s financial security.

Key Benefits:

  • High coverage amounts with low premiums
  • Convertible term options
  • Cash value accumulation (whole life)
  • Premium discounts for non-smokers

Ideal For: Breadwinners, young families, mortgage holders, manufacturing companies, hardware stores



Critical Illness Cover

Financial Protection When Health Challenges Strike

Critical illness insurance provides a lump sum payment upon diagnosis of specified serious conditions like cancer, heart attack, or stroke. This standalone cover helps maintain your lifestyle during treatment and recovery.

Key Benefits:

  • Lump sum payment on diagnosis
  • Coverage for major critical illnesses
  • No restrictions on how you use the money
  • Continuation of coverage after claims

Ideal For: Health-conscious individuals, those with family history of critical illness, SACCOs, microfinance institutions

Start Protecting Today

Whether you’re protecting your home, business, or future, we’re here to guide you every step of the way. Our expert team will help you find the right coverage tailored to your needs—quickly, clearly, and with your best interests in mind. Let’s secure what matters most to you, today.

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